Project Description

The Project

Panasonic asked the Rouchon Paris team to help promote its new camera lens. A photo shoot was held with different sets to highlight the product’s attributes: a car and a motorbike in studio 1, a model/backdrop in studio 3 and a boxing ring in studio 7.

The 200 participants, all photography professionals, were able to move from one set to another, talk to the photographers in charge and meet the Panasonic sales team.

The event photographer, Nicolas Bets, even came back to us a few months later to organise an exhibition of the photographs he took during the session.

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